10 Best Online Survey Tools for Effective Feedback

In the fast-paced digital age, collecting user feedback is essential for businesses and organizations to adapt and thrive. Online surveys have become the go-to method for gathering valuable insights, and the use of online survey tools and software is on the rise. But with countless options available, how do you choose the best online survey tool for your needs? We’ve got you covered. In this article, we’ll explore the 10 best online survey tools that are sure to meet your requirements and elevate your feedback game.

1. SurveyMonkey

SurveyMonkey is a household name when it comes to online survey tools. With a user-friendly interface and a wide range of templates, it’s an excellent choice for beginners and professionals alike. It offers features like survey customization, data analysis, and reporting to help you make informed decisions based on feedback.


  • User-friendly interface.
  • A vast library of survey templates.
  • Advanced customization options.
  • Robust data analysis and reporting tools.


  • Free basic plan.
  • Paid plans start at $25 per month.

2. Typeform

Typeform stands out for its interactive and engaging surveys. It allows you to create conversational forms that feel less like a survey and more like a friendly chat. This unique approach often yields higher response rates, making it ideal for gathering feedback effectively.


  • Interactive and engaging surveys.
  • Conversational forms.
  • High response rates.
  • Integration with various apps.


  • Free plan with basic features.
  • Paid plans start at $35 per month.

3. Google Forms

For those seeking a simple, free, and user-friendly solution, Google Forms is a reliable choice. With seamless integration into Google Workspace, it’s easy to create and share surveys with your team or customers.


  • Seamless integration with Google Workspace.
  • Easy-to-use interface.
  • Basic reporting and analytics.


  • Free to use.

4. Qualtrics

Qualtrics is a robust, enterprise-level survey tool that excels in research and data analysis. It offers advanced survey-building and data-reporting features, making it a go-to for businesses and academic institutions.


  • Enterprise-level capabilities.
  • Advanced survey building tools.
  • Detailed data analysis and reporting.
  • Customization and branding options.


  • Customized pricing based on the enterprise’s needs.

5. SurveyGizmo

SurveyGizmo is a versatile tool known for its advanced features. It provides a wide array of question types and customization options, making it suitable for complex surveys and research projects.


  • Versatile survey tool.
  • Multiple question types.
  • Robust customization options.
  • In-depth data analysis.


  • Customized pricing based on usage.

6. SoGoSurvey

SoGoSurvey is a comprehensive online survey software designed to meet the needs of both small businesses and large enterprises. It offers features like multilingual surveys, custom branding, and data analytics, making it a powerful tool for collecting feedback.


  • Multilingual surveys.
  • Custom branding.
  • Data analytics and reporting.
  • Ideal for small businesses and enterprises.


  • Paid plans start at $25 per month.

7. Zoho Survey

Zoho Survey is a cost-effective solution with a user-friendly interface. It provides pre-built survey templates, reports, and data analysis tools. It’s an excellent choice for businesses on a budget.


  • User-friendly interface.
  • Pre-built survey templates.
  • Basic reporting and data analysis.
  • Affordable for small businesses.


  • Free plan with limited features.
  • Paid plans start at $12 per month.

8. Formstack

Formstack is an online form builder that offers more than just surveys. It’s a versatile platform that allows you to create web forms, capture data, and automate workflows. This makes it a valuable choice for businesses looking to streamline their operations.


  • Not just surveys; it’s a form builder.
  • Data capture and automation.
  • Workflow integration.
  • Ideal for streamlining operations.


  • Customized pricing based on the organization’s needs.

9. SurveySparrow

SurveySparrow is known for its conversational user experience. It offers features like mobile surveys, offline data collection, and in-depth reporting, making it a top pick for businesses seeking an interactive feedback process.


  • Conversational user experience.
  • Mobile surveys.
  • Offline data collection.
  • Detailed reporting and analytics.


  • Free plan with basic features.
  • Paid plans start at $19 per month.

10. GetFeedback

GetFeedback is a user-friendly survey tool with a strong focus on customer experience. It offers features like real-time analytics, integration with CRM systems, and email feedback collection, making it ideal for businesses looking to enhance customer satisfaction.


  • Focus on enhancing customer experience.
  • Real-time analytics.
  • Integration with CRM systems.
  • Email feedback collection.


  • Customized pricing based on usage and needs.


Choosing the best online survey tool for your needs can significantly impact the quality of feedback you receive. Whether you’re a small business, a non-profit organization, or a large enterprise, there’s a perfect survey tool out there for you. From the interactive charm of Typeform to the enterprise-level capabilities of Qualtrics, the options are diverse. Make sure to consider your specific requirements, budget, and the scale of your feedback collection when making your decision.

By leveraging these powerful online survey tools, you can gain actionable insights, make data-driven decisions, and ultimately enhance your organization’s performance and user satisfaction. So, why wait? Start collecting feedback today and take your business to new heights!

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